Technology is not the end of guest interaction

A common misconception is that technology replaces human labor. The reality, however, is that technology is not a supplement or substitute for human labor, but is designed to be a complement to human labor.

As a professional in the hotel sector, you must keep in mind that the most important thing for any guest is their time. The implementation of technology that increases the efficiency of the reservation process translates directly into saving time for the guest, which in turn increases their satisfaction.

Hotel technology also makes it possible to eliminate the necessary information exchange and verification process, creating time and space for a real and meaningful human exchange with your guests. This offers convenience, cost savings and convenience to all. An investment in upgrading your hotel’s technology is an investment in improving the customer experience.

There are many ways to incorporate technology into your hotel. Online reservations, virtual tours, online check-in and automated check-out, keyless entry, etc. In addition to technology that saves time and costs, hosting providers should also consider implementing energy-saving technology.

You also have to keep in mind that technology is not only applicable to the front desk of your business; It’s also very useful in the back office: from hotel and employee management to reporting and analytics, you can use technology to drive your business to a higher level of efficiency.

The guest experience is a delicate balance between employees, time and opportunity. Technology can help create a good balance!

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